Angel Alfaro is a seasoned creative leader with over a decade of experience, including roles as Design Lead and Senior Art Director at Contend, Senior Designer at SapientRazorfish, and Designer at Critical Mass, where he has consistently delivered impactful visuals and strategic storytelling that resonate with diverse audiences.
atomicelement@gmail.com
↗
(323) 739-4261
↗
↗

ProjectThe Flash Web3 Experience Project Role
Design LeadWhat I did
Led creative direction and end-to-end design for an immersive Web3 launch experience supporting The Flash film campaign. Owned concept development, UI design, and visual system execution across web, motion, and interactive touchpoints.
Agency
Contend
Watch the Spot
↗




ProjectForza MotortrendProject Role
Design LeadWhat I didCreative lead on a high-energy campaign merging gaming and automotive culture through cinematic storytelling and dynamic design.
Agency
Contend





ProjectMicrosoft: AI + PC: Imagina Mas Project Role
Design LeadWhat I did
Led campaign concept and visual design for Microsoft’s Spanish-language AI + PC initiative, building a culturally relevant creative system. Delivered cross-platform assets spanning digital, motion, and social to support a high-visibility product launch.
Agency
Contend

Watch the Spot
↗

Watch the Spot
↗

Watch the Spot
↗





Project
TicketmasterProject Role
Art DirectorWhat I didArt directed a digital-first brand campaign translating the energy of live entertainment into bold visual storytelling. Led concept, design, and execution across web, social, and motion platforms.
Agency
Contend
Watch the Spot
↗






ProjectAmazon Fire TVProject Role
Design LeadWhat I didLed creative and visual design for a multi-channel campaign highlighting Fire TV’s content ecosystem. Delivered cohesive assets across digital, social, and video to drive product awareness and engagement.
Agency
Contend
Watch the Spot
↗








ProjectMicrosoft ChangemakersProject Role
Design LeadWhat I didCreative lead on a purpose-driven brand campaign spotlighting innovators using technology for social impact. Led visual storytelling, design systems, and asset development across digital, motion, and social channels.
Agency
Contend
Watch the Spot
↗







ProjectHonda Website Project Roles
Art DirectorWhat I didArt directed the redesign of Honda’s digital experience, balancing brand storytelling with performance-driven UX. Led concept, layout, and visual design to create a modern, intuitive website ecosystem.
Agency
Sapient Razorfish



ProjectAnitta x Korbel Project Role
Design LeadWhat I didLed creative direction and campaign design for a global artist-brand collaboration. Delivered culturally driven visuals across digital, social, and experiential channels.
Agency
Contend





ProjectFICTO RebrandProject Role
Design LeadWhat I didDirected a full rebrand, developing a new logo, visual identity, and brand system. Led strategy, concept, and execution across digital, social, and marketing platforms.
Agency
Contend









ProjectTreefort RebrandProject Role
Design LeadWhat I didLed the rebrand of Treefort, crafting a modern identity rooted in playfulness, community, and culture. Designed a versatile brand system adaptable across experiential, digital, and marketing applications.
Agency
Contend






Angel Alfaro is a seasoned creative leader with over a decade of experience, including roles as Design Lead and Senior Art Director at Contend, Senior Designer at SapientRazorfish, and Designer at Critical Mass, where he has consistently delivered impactful visuals and strategic storytelling that resonate with diverse audiences.
atomicelement@gmail.com
↗
(323) 739-4261
↗
↗

ProjectThe Flash Web3 Experience Project Role
Design LeadWhat I did
Led creative direction and end-to-end design for an immersive Web3 launch experience supporting The Flash film campaign. Owned concept development, UI design, and visual system execution across web, motion, and interactive touchpoints.
Agency
Contend
Watch the Spot
↗




ProjectForza MotortrendProject Role
Design LeadWhat I didCreative lead on a high-energy campaign merging gaming and automotive culture through cinematic storytelling and dynamic design.
Agency
Contend





ProjectMicrosoft: AI + PC: Imagina Mas Project Role
Design LeadWhat I did
Led campaign concept and visual design for Microsoft’s Spanish-language AI + PC initiative, building a culturally relevant creative system. Delivered cross-platform assets spanning digital, motion, and social to support a high-visibility product launch.
Agency
Contend

Watch the Spot
↗

Watch the Spot
↗

Watch the Spot
↗





Project
TicketmasterProject Role
Art DirectorWhat I didArt directed a digital-first brand campaign translating the energy of live entertainment into bold visual storytelling. Led concept, design, and execution across web, social, and motion platforms.
Agency
Contend
Watch the Spot
↗






ProjectAmazon Fire TVProject Role
Design LeadWhat I didLed creative and visual design for a multi-channel campaign highlighting Fire TV’s content ecosystem. Delivered cohesive assets across digital, social, and video to drive product awareness and engagement.
Agency
Contend
Watch the Spot
↗








ProjectMicrosoft ChangemakersProject Role
Design LeadWhat I didCreative lead on a purpose-driven brand campaign spotlighting innovators using technology for social impact. Led visual storytelling, design systems, and asset development across digital, motion, and social channels.
Agency
Contend
Watch the Spot
↗







ProjectHonda Website Project Roles
Art DirectorWhat I didArt directed the redesign of Honda’s digital experience, balancing brand storytelling with performance-driven UX. Led concept, layout, and visual design to create a modern, intuitive website ecosystem.
Agency
Sapient Razorfish



ProjectAnitta x Korbel Project Role
Design LeadWhat I didLed creative direction and campaign design for a global artist-brand collaboration. Delivered culturally driven visuals across digital, social, and experiential channels.
Agency
Contend





ProjectFICTO RebrandProject Role
Design LeadWhat I didDirected a full rebrand, developing a new logo, visual identity, and brand system. Led strategy, concept, and execution across digital, social, and marketing platforms.
Agency
Contend









ProjectTreefort RebrandProject Role
Design LeadWhat I didLed the rebrand of Treefort, crafting a modern identity rooted in playfulness, community, and culture. Designed a versatile brand system adaptable across experiential, digital, and marketing applications.
Agency
Contend






Angel Alfaro is a seasoned creative leader with over a decade of experience, including roles as Design Lead and Senior Art Director at Contend, Senior Designer at SapientRazorfish, and Designer at Critical Mass, where he has consistently delivered impactful visuals and strategic storytelling that resonate with diverse audiences.
atomicelement@gmail.com
↗
(323) 739-4261
↗
↗

ProjectThe Flash Web3 Experience Project Role
Design LeadWhat I did
Led creative direction and end-to-end design for an immersive Web3 launch experience supporting The Flash film campaign. Owned concept development, UI design, and visual system execution across web, motion, and interactive touchpoints.
Agency
Contend
Watch the Spot
↗




ProjectForza MotortrendProject Role
Design LeadWhat I didCreative lead on a high-energy campaign merging gaming and automotive culture through cinematic storytelling and dynamic design.
Agency
Contend





ProjectMicrosoft: AI + PC: Imagina Mas Project Role
Design LeadWhat I did
Led campaign concept and visual design for Microsoft’s Spanish-language AI + PC initiative, building a culturally relevant creative system. Delivered cross-platform assets spanning digital, motion, and social to support a high-visibility product launch.
Agency
Contend

Watch the Spot
↗

Watch the Spot
↗

Watch the Spot
↗





Project
TicketmasterProject Role
Art DirectorWhat I didArt directed a digital-first brand campaign translating the energy of live entertainment into bold visual storytelling. Led concept, design, and execution across web, social, and motion platforms.
Agency
Contend
Watch the Spot
↗






ProjectAmazon Fire TVProject Role
Design LeadWhat I didLed creative and visual design for a multi-channel campaign highlighting Fire TV’s content ecosystem. Delivered cohesive assets across digital, social, and video to drive product awareness and engagement.
Agency
Contend
Watch the Spot
↗








ProjectMicrosoft ChangemakersProject Role
Design LeadWhat I didCreative lead on a purpose-driven brand campaign spotlighting innovators using technology for social impact. Led visual storytelling, design systems, and asset development across digital, motion, and social channels.
Agency
Contend
Watch the Spot
↗







ProjectHonda Website Project Roles
Art DirectorWhat I didArt directed the redesign of Honda’s digital experience, balancing brand storytelling with performance-driven UX. Led concept, layout, and visual design to create a modern, intuitive website ecosystem.
Agency
Sapient Razorfish



ProjectAnitta x Korbel Project Role
Design LeadWhat I didLed creative direction and campaign design for a global artist-brand collaboration. Delivered culturally driven visuals across digital, social, and experiential channels.
Agency
Contend





ProjectFICTO RebrandProject Role
Design LeadWhat I didDirected a full rebrand, developing a new logo, visual identity, and brand system. Led strategy, concept, and execution across digital, social, and marketing platforms.
Agency
Contend









ProjectTreefort RebrandProject Role
Design LeadWhat I didLed the rebrand of Treefort, crafting a modern identity rooted in playfulness, community, and culture. Designed a versatile brand system adaptable across experiential, digital, and marketing applications.
Agency
Contend





