FICTO Rebrand

A social-first campaign for Ficto, blending bold visual storytelling with culturally relevant creative to build brand connection and engagement.

Project Role

Design LeadWhat I didDirected a full rebrand, developing a new logo, visual identity, and brand system. Led strategy, concept, and execution across digital, social, and marketing platforms.

Agency

Contend

​

Contact me

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I’m a Los Angeles–based Art Director and designer with 12+ years of agency experience creating ideas, visual systems, and campaigns across culture, sports, entertainment, technology, and lifestyle.

I like working where design meets culture — turning strategy into visual worlds, social-first campaigns, and experiences that give people something to engage with.

My work spans concept development, art direction, design, photography, video, digital, and production, with experience leading creative teams and bringing ideas from the first sketch through final execution.

atomicelement@gmail.com

(323) 739-4261

Linkedin

↗

Download Resume

↗

FICTO Rebrand

A social-first campaign for Ficto, blending bold visual storytelling with culturally relevant creative to build brand connection and engagement.

Project Role

Design LeadWhat I didDirected a full rebrand, developing a new logo, visual identity, and brand system. Led strategy, concept, and execution across digital, social, and marketing platforms.

Agency

Contend

​

Contact me

Top ↑

I’m a Los Angeles–based Art Director and designer with 12+ years of agency experience creating ideas, visual systems, and campaigns across culture, sports, entertainment, technology, and lifestyle.

I like working where design meets culture — turning strategy into visual worlds, social-first campaigns, and experiences that give people something to engage with.

My work spans concept development, art direction, design, photography, video, digital, and production, with experience leading creative teams and bringing ideas from the first sketch through final execution.

atomicelement@gmail.com

(323) 739-4261

Linkedin

↗

Download Resume

↗

FICTO Rebrand

A social-first campaign for Ficto, blending bold visual storytelling with culturally relevant creative to build brand connection and engagement.

Project Role

Design LeadWhat I didDirected a full rebrand, developing a new logo, visual identity, and brand system. Led strategy, concept, and execution across digital, social, and marketing platforms.

Agency

Contend

​

Contact me

Top ↑